Marketing Manager/Lead

Job Type:

Permanent full time position

Salary + Compensation Package:

$70,000/ year (based on experience)

Salary, annual performance bonus, competitive matched retirement saving program, 20 days of vacation per year plus all Canadian and Ontario statuary holidays, generous Christmas and New Year break, comprehensive health benefits, coverage of milage for travels when required, and opportunities for professional growth with an industry leader in manufacturing within innovative and excellent work environment.

Hours:

8AM- 4:30PM

Location:

In Office Position Mississauga 1210 Mid- Way Blvd Unit 20 (Tomken/ Courtney Park Dr E Main Intersection)

Responsibilities:

Promote and market actively the company’s products to both existing and potential customers
Help sales and staff to prepare demonstrations and presentations for in person and via webinars meetings
Create national and territory specific marketing plans and budgets
Keep up to date with product knowledge

Stay informed about market and industry trends, competitors, and partners to ensure the company’s products remain competitive and well received

Manage all Digital Marketing duties including:

Websites and microsite design, content creation and support

Banners design

Content creation for websites including images, news, videos, audio, PDFs, PowerPoint Presentations

Social Media sites (LinkedIn, Youtube, Facebook, Twitter, Instagram, etc.), Company’s corporate Pages Design, content creation, and support

Search Engine Optimization (SEO) performing, monitoring and ranking improving

Company’s e-mail newsletters design, e-mail blasts, etc.

Traditional Marketing duties:

Print, design, and supervise; Corporate Identity (Business cards, Cover Letters, Envelopes, Stickers etc.), Flyers, Catalogues, Posters, Corporate Souvenirs, etc.

Creative support for the trade shows including booth’s design, hand-out materials and posters design, other

Liaising with Magazine Publishers, Editors

Arrange trade shows nationally and internationally to promote company’s products and services

Organize participation in the trade shows throughout Canada, support in communicating with show management, incl. building and dismounting the booth

Keep company marketing and intellectual property confidential and secure

Keep marketing expenses within budget figures

Inter- & Intra-province and international business travel as acquire (i.e. for trade show)

QUALIFICATIONS:

BA/BS in Business Administration, Sales, Marketing, Engineering or equivalent experience
Minimum of 2 years of experience in electrical/technical/industrial/HVAC industries
Ability to self-motivate, multitask, and work independently or within a team
Effective communication skills
Exceptional customer service skills
Ability to develop marketing and communication plans and targets
Strong organizational and problem-solving abilities
Proficient in all Microsoft Office applications
Must be able and willing to travel within Canada and internationally

Marketing Manager